The Story Behind the Name “Stranger Studios”

This is the definitive story behind choosing the name “Stranger Studios” for our business. Ignore the imposters. I, like many programmers, wanted to make video games. Around 2002 or so, I bought the domain name strangerstudios.com and starting setting up a website. I came up with a great logo for the new Stranger Studios… and (more…)

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12 Tips For Planning a Remote Team Retreat

At some point (hopefully sooner than later), teams will be able to resume large-scale, in-person retreats and meetups. We’ve learned a thing or two about coordinating a remote team retreat and want to share with other people considering an event for their team.

No matter the size, budget, or location, these tips should help you plan your event.

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Running Experiments in a Recurring Subscription Business

Experiments have the power to make a huge difference in how you run a subscription business. With that power comes the flip side: the potential to damage your brand, compel you to try unethical things, and maybe even lose you a lot of money.

This article explains experimentation and shares the key experiments I’ve run over the last 10 years leading Paid Memberships Pro. My goal is to help you identify one experiment to run in the next 30 days for your subscription website.

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Jason Talks 15 Years of Business in his Mixergy Interview

Mixergy Startup Stories

Hi there, freedom fighters. I was interviewed by Andrew Warner of Mixergy. It has been a goal of mine to go on this show since I started watching Andrew’s interviews back in 2011.

Watch the interview here or find the podcast in your favorite podcast app.

Black Friday Performance Survey

We are gearing up for what some believe will be the biggest Black Friday shopping season ever.

Many of the business owners I talk to, who are considering running a BFCM promotion for the first time, wonder just how much money can they make? That is what we aim to capture in this survey.

Thoughts on GPL WordPress Plugins and Themes

This was originally posted as a comment on a Reddit thread of all things, but kind of too good to stay there. WordPress is distributed under the GPLv2 license. The basic gist of that license is that you can do whatever you want with the code, but if you distribute any altered code, that code must be (more…)

Continuing the WPWatercooler Discussion on Rapid WP Core Development

In his 2013 State of the Word Speech, Matt Mullenweg shared his plans to release two major versions of WordPress later this year in addition to 3.6 coming out this week and to generally increase the rate of WordPress updates. We discussed this a bit on the WPWatercooler today, but there wasn’t really time to (more…)