We’re hosting open office hours to answer your questions about running holiday sales. If your question is related to Black Friday sales, we will answer it for you.
Event schedule: 1pm EST on Thursday November 19 and Friday November 20.

In 2019, Paid Memberships Pro made $85,000 during our various sales. Those sales accounted for 10% of total revenue last year. In 2020, our Spring Sale made over $30,000 in 6 days. For the past few weeks, I have been blogging, tweeting, and publishing videos about what we’ve learned running those sales. Now I want (more…)
We are gearing up for what some believe will be the biggest Black Friday shopping season ever.
Many of the business owners I talk to, who are considering running a BFCM promotion for the first time, wonder just how much money can they make? That is what we aim to capture in this survey.
Today’s online businesses are gearing up for one of the biggest Black Friday Cyber Monday weekends ever. This series will help you fast track the sale planning and setup phase—with a few hours of reading and prep work, you will be set to #DoBetterOnBlackFriday and throughout the holiday shopping season.
Usually, Black Friday falls on the last Friday of November every year.
If you are running Sitewide Sales on your membership site, you may want to hide your active sale from current customers. In this post, we share the reasons you want to do this and how you achieve it with Paid Memberships Pro. Hiding a sale can help cut down on support requests from existing members (more…)
Years ago, it was common to create different discount codes, landing pages, banners, and emails during the BFCM weekend. Things are changing. But should you use the same discount code for Black Friday and Cyber Monday? In our experience; Yes.
Email marketing is still a big sales funnel to target your audience. But how often should you email your list about a sale? We found that when you are running a sale, email your mailing list every single day, and twice on the last day. You can make your emails brief and precise. For example, (more…)